Most people know what a “C” Corporation is, at least sort of. It just means they have incorporated under subchapter C of the Internal Revenue Code and…well, we’re already falling asleep. But what is a B Corporation? And why did Pete and Gerry’s Organic Eggs decide to become one?
B Corporations, aka B Corps, are businesses that have decided to go beyond the very narrow goal of making profits. We seek to use business as a societal force for good. We have a triple bottom line of profits, people, and the planet. At Pete and Gerry’s Organic Eggs, we wanted to ensure that we were maintaining the same standard of thoughtful and responsible business practices in the office, and in the community, that we did as Certified Humane farmers on our small farms.
How do you become a B Corp?
To become a B Corporation you go through the rigorous impact assessment process from B Lab, the non-profit that acts as the certifying body. This process looks holistically across all of the impacts of your business, on all stakeholders, not just shareholders.
Think of it like being Fair Trade Certified when you buy coffee, or like the USDA Organic Certification when you buy Pete and Gerry’s Organic Eggs, but for the entire company. B Lab certifies thousands of business around the world to ensure they are following strict guidelines around: employee welfare and policies, the environmental impact of the operations, impact on customers, and impact (positive or negative) on the community as a whole.
Pete and Gerry’s Organic Eggs was first certified as a B Corporation in 2013, and we were the very first egg producer period to become so. This also applies to our Nellie’s Free Range Eggs and to Carol’s Eggs. Since 2013, we have been recertified twice, most recently this past year. If you would like to see our detailed report, click here.
And to learn more about having your own company become a B Corp click here.