TheStreet.com featured Pete and Gerry’s, among 4 other companies, in an article about how they all survived 50+ years of being in business. CEO Jesse Laflamme spoke about the motives behind moving into the organic egg industry.
“The agri-business for the last 40 years has been hidden away. We want to be exactly the opposite. We want consumers to know about our farmers. … and how our hens are treated and there’s no better vehicle to do that than the Internet.”
Consumers want to know where and how their food is grown. Pete and Gerry’s partners with nearly 60 small egg farmers in the northeast to answer this growing trend.